"We asked KP Channel Growth Associates to build and execute a partner based US market entry program for our global warehouse and supply chain software solution. Rich led the efforts to define our positioning strategy and then built the required partner relationships. This included the initial recruitment and contract negotiations, building collaborative marketing and account specific sales plans and helping shepherd the on-going relationships. Rich's insights, attention to detail and comprehensive marketing plans provided us with a well-defined partner led program positioning us for US market success."
- Steve Zimmerman, Vice President, Aurionpro
“We engaged Rich and his company to help us identify the issues CyberExtruder faced in developing a distribution channel for our new commercial software products, establish a Channel Go to Market strategy and then build a road "map for execution. He quickly grasped the unique characteristics of our market, company and products and did a great job in leading us through the process of prioritizing our options. His step by step implementation recommendations have helped us get a fast start and we look forward to continuing our work with Rich and his firm as we execute the plan.”
- Larry Gardner, CEO, CyberExtruder
"JDA recently initiated a revamp of our global partner alliance program, and based on a recommendation, we engaged Rich Aroian of KP Channel Growth Partners. Rich provided very insightful advice to our team at JDA, across a number of topics related to getting program design and blueprinting done in the most effective way. Not only did Rich support us with advice, he was able to deliver hands on design/build options for our new Partner MDF program. Early on from meeting Rich, it was obvious that he possesses a very vast set of industry experiences and he was able to share with us as his client. Rich is a great listener; he really dug in to understand our goals, and he devised recommendations which allowed us to refine our new partner program with a design and operational framework which is a great fit for JDA. I would enthusiastically recommend Rich Aroian for any solutions company wanting to evolve their channels go to market strategy and programs. Thank you Rich for partnering with us at JDA!"
- Greg O'Sullivan, Group Vice President, JDA